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| Criterion |  Business Strategy Ansoff Matrix |  Business Strategy 5-Minuten VC-Check |  Product Strategy Impact Mapping |  Growth A/B Testing |
|---|---|---|---|---|
Purposedifferent | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | The 5-Minute VC Check clarifies opportunities and strategic options at the earliest idea stage. It compares problem quality, customer willingness to pay, alternatives, differentiation, and market potential, and captures the result as a VC-check note, go/sharpen/park decision, and risk list. | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | Low | Low | Medium | High |
Timedifferent | 45-90 min | 5-15 min | 45-90 min | 1-4 Wochen |
Participantsdifferent | 2-8 | 1-5 | 3-8 | 1-6 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Async |
Outputdifferent | Ansoff Matrix, Growth Options, Risk Notes | VC-check note, Go/sharpen/park decision, Risk and assumption list, Next validation step | Impact Map, Outcome Hypotheses, Delivery Options | Experiment results, Decision log, Learning summary |
Tagsno overlap | GrowthStrategyMarketPortfolio | StartupValidationCompetition | OutcomesStrategyBehaviorPlanning | ExperimentsGrowthAnalyticsValidation |