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| Criterion |  Business Strategy Ansoff Matrix |  Facilitation Expectation Mapping |
|---|---|---|
Purposedifferent | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | When roles, interfaces, or projects fail because of differing expectations, Expectation Mapping surfaces these differences. It shows what each side takes for granted and where the pictures diverge. |
Complexitysame | Low | Low |
Timesame | 45-90 min | 45-90 min |
Participantsdifferent | 2-8 | 3-12 |
Formatdifferent | Workshop + async | Workshop |
Outputdifferent | Ansoff Matrix, Growth Options, Risk Notes | Expectation Map, Alignment Notes, Agreements |
Tagsno overlap | GrowthStrategyMarketPortfolio | AlignmentStakeholdersTeam |
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Methods with strong topical overlap with the current selection, not yet in the comparison.
