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| Criterion |  Business Strategy Ansoff Matrix |  Systems Thinking Evaporating Cloud |  Business Strategy SWOT Analysis |  Systems Thinking Future Reality Tree |
|---|---|---|---|---|
Purposedifferent | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | The method makes visible why two seemingly incompatible demands arise and which assumption must be tested to resolve the conflict. | SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them. | A Future Reality Tree shows how desired actions are meant to lead to a better system state. The method checks whether a path of change holds together logically before time flows into implementation. |
Complexitydifferent | Low | Medium | Low | High |
Timedifferent | 45-90 min | 60-120 min | 30-60 min | 2-4 h |
Participantsdifferent | 2-8 | 2-8 | 3-12 | 3-8 |
Formatdifferent | Workshop + async | Workshop | Workshop | Workshop |
Outputdifferent | Ansoff Matrix, Growth Options, Risk Notes | Conflict Cloud, Assumption List, Breakthrough Ideas, Next Experiments | SWOT matrix, Strategic options, Action list | Future Reality Tree, Negative Branches, Assumption List, Improved Injections |
Tagsno overlap | GrowthStrategyMarketPortfolio | Theory of ConstraintsAssumptionsSystems thinking | StrategyAnalysisMarketPositioning | Theory of ConstraintsSystems thinkingChange |