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Criterion
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration for Diary Study.
UX Research
Diary Study
Paper illustration of VRIO Framework with its method-specific working model.
Business Strategy
VRIO Framework
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Purposedifferent
The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory.The VRIO Framework rates resources and capabilities on whether they are Valuable, Rare, Inimitable, and Organized. It compares strengths, risks, market logic, and courses of action. The result is captured as a VRIO table and strategic actions.The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.
Complexitydifferent
LowMediumMediumMedium
Timedifferent
45-90 min1-4 Wochen90-180 minMultiple workshops over several weeks
Participantsdifferent
2-85-203-62-8
Formatdifferent
Workshop + asyncAsyncWorkshopWorkshop + async
Outputdifferent
Ansoff Matrix, Growth Options, Risk NotesDiary Entries, Longitudinal Patterns, Experience TimelineVRIO Table, Strategic ActionsHooked loop, Trigger map, Reward design, Ethics check
Tagsno overlap
GrowthStrategyMarketPortfolio
UX researchTrackingBehavior
StrategyDiagnosisBusiness modelCapability
GrowthBehaviorRetention
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