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| Criterion | ![]() Business Strategy Ansoff Matrix | ![]() UX Research Diary Study | ![]() Facilitation Power Interest Grid | ![]() Product Strategy Impact Mapping |
|---|---|---|---|---|
Purposedifferent | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory. | When many stakeholders compete for attention at once, the Power Interest Grid sorts them by influence and stake. It turns individual contributions into a visible selection. The result is captured as a Power Interest Grid and a stakeholder-specific strategy. | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. |
Complexitydifferent | Low | Medium | Low | Medium |
Timedifferent | 45-90 min | 1-4 Wochen | 30-60 min | 45-90 min |
Participantsdifferent | 2-8 | 5-20 | 2-8 | 3-8 |
Formatdifferent | Workshop + async | Async | Workshop | Workshop |
Outputdifferent | Ansoff Matrix, Growth Options, Risk Notes | Diary Entries, Longitudinal Patterns, Experience Timeline | Power Interest Grid, Strategy per Stakeholder | Impact Map, Outcome Hypotheses, Delivery Options |
Tagsno overlap | GrowthStrategyMarketPortfolio | UX researchTrackingBehavior | StakeholdersFacilitationAlignmentPlanning | OutcomesStrategyBehaviorPlanning |



