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| Criterion | ![]() Business Strategy Ansoff Matrix | ![]() Decision Making Delphi Method | ![]() Knowledge Modeling IBIS | ![]() Product Strategy ICE Scoring |
|---|---|---|---|---|
Purposedifferent | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together. | IBIS structures thinking about complex questions as a sequence of issues, ideas, and arguments. The method keeps discussions open without forcing them into premature consensus. | When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list. |
Complexitydifferent | Low | High | Medium | Low |
Timedifferent | 45-90 min | 1-4 Wochen | 1-3 h | 30-60 min |
Participantsdifferent | 2-8 | 6-30 Experten | 2-8 | 2-8 |
Formatdifferent | Workshop + async | Async | Workshop + async | Workshop + async |
Outputdifferent | Ansoff Matrix, Growth Options, Risk Notes | Expert Forecast, Consensus Range, Assumption Notes | Issue Map, Positions, Argument Notes | ICE Table, Top Idea List |
Tagsno overlap | GrowthStrategyMarketPortfolio | ForecastingExpertsDecisionStrategy | RationaleKnowledgeDecision | PrioritizationScoringGrowthDecision |



