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| Criterion |  Business Strategy Ansoff Matrix |  Decision Making Delphi Method |  Product Discovery Experiment Canvas |  Product Discovery Test Card |
|---|---|---|---|---|
Purposedifferent | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together. | When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric. | The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success. |
Complexitydifferent | Low | High | Low | Low |
Timedifferent | 45-90 min | 1-4 Wochen | 30-60 min | 20-35 min |
Participantsdifferent | 2-8 | 6-30 Experten | 1-5 | 1-5 |
Formatdifferent | Workshop + async | Async | Workshop + async | Workshop + async |
Outputdifferent | Ansoff Matrix, Growth Options, Risk Notes | Expert Forecast, Consensus Range, Assumption Notes | Completed Experiment Canvas, Success Metric | Test Card with a pre-set threshold |
Tagsno overlap | GrowthStrategyMarketPortfolio | ForecastingExpertsDecisionStrategy | ExperimentsValidationDiscoveryHypothesis | ExperimentsValidationDiscoveryHypothesis |