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Criterion
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration for Decision Framing Workshop.
Decision Making
Decision Framing Workshop
Paper illustration for Flywheel.
Growth
Flywheel
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Purposedifferent
The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.When a decision is poorly framed, even good answers deliver little value. A Decision Framing Workshop sharpens the problem, goal, and boundaries before the actual weighing begins.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.
Complexitydifferent
LowMediumMediumMedium
Timedifferent
45-90 min60-120 min60-120 min1-2 h
Participantsdifferent
2-84-103-84-12
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop
Outputdifferent
Ansoff Matrix, Growth Options, Risk NotesDecision Frame, Decision Question, Criteria List, Evidence PlanFlywheel Map, Friction Points, Growth Levers, Experiment BacklogAlignment Map, Open Issues, Decision Questions
Tagsno overlap
GrowthStrategyMarketPortfolio
Decision framingAlignmentCriteriaOptions
GrowthRetentionConversion
AlignmentStakeholdersStrategyFacilitation
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