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Criterion
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration for Communication Plan
Delivery
Communication Plan
Paper illustration for Storytelling
Facilitation
Storytelling
Architecture Communication Canvas method illustration showing its working structure
Architecture
Architecture Communication Canvas
Purposedifferent
The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.When many people need to be informed in parallel and messages would otherwise arrive unevenly or too late, a Communication Plan orders communication reliably. Channels, audiences, and cadences interlock so important information doesn't get lost.When an insight needs to have an effect, storytelling translates dry facts into a comprehensible development. It combines context, tension, and consequence into a form that people remember and pass on more easily.The Architecture Communication Canvas plans architecture communication so the right people receive the right message. The method turns technical complexity into deliberate communication design.
Complexitydifferent
LowLowMediumMedium
Timedifferent
45-90 min45-90 min45-120 min60-120 min
Participantsdifferent
2-82-61-62-8
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Ansoff Matrix, Growth Options, Risk NotesCommunication Plan, Channel Matrix, Message CadenceNarrative Outline, Key Message, Story ArcCommunication Canvas, Stakeholder Messages, Architecture Communication Plan
Tagsno overlap
GrowthStrategyMarketPortfolio
CommunicationStakeholdersDeliveryPlanning
CommunicationNarrativeStakeholdersFacilitation
ArchitectureCommunicationStakeholdersCanvas
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