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Criterion
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration for Change Analysis.
Operations
Change Analysis
Paper illustration for Evaporating Cloud.
Systems Thinking
Evaporating Cloud
Paper illustration of DIBB with its method-specific working model.
Product Strategy
DIBB
Purposedifferent
The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.For a deviation after a change, the method isolates the influence of the altered condition. It narrows down which differences are relevant and which are just accompanying noise.The method makes visible why two seemingly incompatible demands arise and which assumption must be tested to resolve the conflict.DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report.
Complexitydifferent
LowMediumMediumLow
Timedifferent
45-90 min45-120 min60-120 min1-2 h
Participantsdifferent
2-82-62-82-8
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Ansoff Matrix, Growth Options, Risk NotesChange Matrix, Cause Hypotheses, Validation Questions, Action ListConflict Cloud, Assumption List, Breakthrough Ideas, Next ExperimentsDIBB document, Belief list, Bet list, Learning report
Tagsno overlap
GrowthStrategyMarketPortfolio
ChangeRoot causeTroubleshootingComparison
Theory of ConstraintsAssumptionsSystems thinking
StrategyDecisionAssumptionsHypothesis
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