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| Criterion | ![]() Business Strategy Ansoff Matrix | ![]() Business Strategy Business Model Canvas | ![]() Business Strategy Value Chain Analysis | ![]() Business Strategy SWOT Analysis |
|---|---|---|---|---|
Purposedifferent | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | The Business Model Canvas condenses a business model to its key building blocks and assumptions. It makes variants quickly comparable and reveals gaps before validation or implementation begins. | Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list. | SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them. |
Complexitydifferent | Low | Medium | High | Low |
Timedifferent | 45-90 min | 1-2 h | Half day | 30-60 min |
Participantsdifferent | 2-8 | 2-8 | 3-8 | 3-12 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop |
Outputdifferent | Ansoff Matrix, Growth Options, Risk Notes | Business Model Canvas, Assumption List, Business Hypotheses | Value Chain Map, Lever List | SWOT matrix, Strategic options, Action list |
Tags1 shared | GrowthStrategyMarketPortfolio | Business modelStrategyValueInnovation | StrategyBusiness modelDiagnosisAnalysis | StrategyAnalysisMarketPositioning |



