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Criterion
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration of a Business Model Canvas with nine connected compartments, a few notes and symbols for customers, delivery and economic relationships.
Business Strategy
Business Model Canvas
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
Paper illustration of a Strategy Canvas with several value curves
Business Strategy
Blue Ocean Strategy Canvas
Purposedifferent
The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.The Business Model Canvas condenses a business model to its key building blocks and assumptions. It makes variants quickly comparable and reveals gaps before validation or implementation begins.When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses.The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed.
Complexitydifferent
LowMediumMediumMedium
Timedifferent
45-90 min1-2 h1-3 h2-4 h
Participantsdifferent
2-82-81-53-10
Formatdifferent
Workshop + asyncWorkshop + asyncAsyncWorkshop
Outputdifferent
Ansoff Matrix, Growth Options, Risk NotesBusiness Model Canvas, Assumption List, Business HypothesesFunnel report, Drop-off analysis, Optimization hypothesesStrategy Canvas, Value Curve, ERRC Actions
Tagsno overlap
GrowthStrategyMarketPortfolio
Business modelStrategyValueInnovation
AnalyticsConversionGrowth
StrategyPositioningInnovationValue
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