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| Criterion |  Business Strategy Ansoff Matrix |  Operations ABC Analysis |  UX Design Customer Journey Canvas |  Product Discovery Kano Model |
|---|---|---|---|---|
Purposedifferent | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | With many similar objects of differing economic significance, the method prioritizes effort by effect. It separates what needs regular steering from what rarely needs attention. | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. | When features need to be distinguished by their effect on satisfaction, it makes expectations and surprises comparable. It separates basic needs, performance contribution, and delight. |
Complexitydifferent | Low | Low | Medium | Medium |
Timedifferent | 45-90 min | 30-60 min | 1-3 h | 1-2 Tage |
Participantsdifferent | 2-8 | 1-5 | 3-10 | 10-50 |
Formatdifferent | Workshop + async | Async | Workshop | Workshop + async |
Outputdifferent | Ansoff Matrix, Growth Options, Risk Notes | ABC Classification, Focus Rules, Control List | Customer Journey Canvas, Pain Points, Experience Opportunities | Kano Matrix, Feature Classes, Priority Themes |
Tagsno overlap | GrowthStrategyMarketPortfolio | PrioritizationOperationsPortfolio | JourneyCustomerService designCanvas | SatisfactionPrioritizationCustomer |