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Criterion
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration for Communication Plan
Delivery
Communication Plan
Paper illustration for Storytelling
Facilitation
Storytelling
Purposedifferent
When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.When many people need to be informed in parallel and messages would otherwise arrive unevenly or too late, a Communication Plan orders communication reliably. Channels, audiences, and cadences interlock so important information doesn't get lost.When an insight needs to have an effect, storytelling translates dry facts into a comprehensible development. It combines context, tension, and consequence into a form that people remember and pass on more easily.
Complexitydifferent
MediumLowLowMedium
Timedifferent
1-2 h45-90 min45-90 min45-120 min
Participantsdifferent
4-122-82-61-6
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Alignment Map, Open Issues, Decision QuestionsAnsoff Matrix, Growth Options, Risk NotesCommunication Plan, Channel Matrix, Message CadenceNarrative Outline, Key Message, Story Arc
Tagsno overlap
AlignmentStakeholdersStrategyFacilitation
GrowthStrategyMarketPortfolio
CommunicationStakeholdersDeliveryPlanning
CommunicationNarrativeStakeholdersFacilitation
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