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| Criterion | ![]() UX Research Affinity Diagramming | ![]() Operations Scatter Diagram | ![]() UX Research Empathy Mapping |
|---|---|---|---|
Purposedifferent | When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer. | When the question is whether two measures are related, the method makes patterns in the data picture visible. It separates felt correlations from relationships that actually show up in the data. | When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing. |
Complexitysame | Low | Low | Low |
Timedifferent | 45–90 min | 30-90 min | 30–60 min |
Participantsdifferent | 3-10 | 1-4 | 4-8 |
Formatdifferent | Workshop | Workshop + async | Workshop |
Outputdifferent | Theme clusters, Insight statements, Opportunity areas | Scatter Plot, Korrelationsnotiz, Hypothesenliste | Empathy Map, Assumptions List, Research Gaps |
Tagsno overlap | SynthesisQualitativeRoot cause | Root causeQualityVisualization | SynthesisQualitativeWorkshop |
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