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Criterion
Affinity Diagramming
UX Research
Affinity Diagramming
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card
Purposedifferent
When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer.When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible.
Complexitydifferent
LowMediumMediumLow
Timedifferent
45–90 min30-60 min je Interview1-5 Tage25-40 min
Participantsdifferent
3-105-12 InterviewsNutzertraffic1-5
Formatdifferent
WorkshopWorkshop + asyncAsyncWorkshop + async
Outputdifferent
Theme clusters, Insight statements, Opportunity areasProblem Evidence, Risk Notes, Customer SegmentsClick Data, Interest Signal, Learning DecisionLearning Card with evidence and next action
Tagsno overlap
SynthesisQualitativeRoot cause
DiscoveryInterviewsValidation
ValidationExperimentsDemandDiscovery
ExperimentsValidationDiscoveryLearning
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