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Criterion
Affinity Diagramming
UX Research
Affinity Diagramming
Paper illustration for Problem Framing Workshop.
Facilitation
Problem Framing Workshop
Paper illustration of two user profile cards with a goal, behavior evidence, and an open research question.
UX Research
Personas
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Purposedifferent
When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer.When a team works on symptoms but the real question stays fuzzy, a Problem Framing Workshop sharpens the view of the right problem. It separates observation, interpretation, and target picture from each other.When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.
Complexitydifferent
LowLowMediumMedium
Timedifferent
45–90 min60-120 min1-3 Tage1-2 h
Participantsdifferent
3-104-10Internes Team4-12
Formatdifferent
WorkshopWorkshopWorkshop + asyncWorkshop
Outputdifferent
Theme clusters, Insight statements, Opportunity areasProblem Statement, Scope Boundaries, Assumption List, Next Analysis QuestionsPersona Profiles, Needs Summary, Scenario NotesAlignment Map, Open Issues, Decision Questions
Tagsno overlap
SynthesisQualitativeRoot cause
FacilitationAlignmentDiscovery
ResearchCustomerSynthesis
AlignmentStakeholdersStrategyFacilitation
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