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Criterion
Affinity Diagramming
UX Research
Affinity Diagramming
Paper illustration of a branching tree with an outcome at its root, customer opportunities, solution options and small experiment cards.
Product Discovery
Opportunity Solution Tree
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Paper illustration of Hypothesis Prioritization Canvas with a method-specific labelled workspace.
Product Discovery
Hypothesis Prioritization Canvas
Purposedifferent
When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer.When discovery keeps swinging between goals, ideas, and learning loops, it creates clear steering logic. It connects the desired outcome, opportunities, and experiments into a legible structure.The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success.When many hypotheses compete for attention, it brings order to their learning sequence and importance. It separates problem, assumption, solution, and evidence. The result is captured as a prioritization canvas and a hypothesis backlog.
Complexitydifferent
LowMediumLowMedium
Timedifferent
45–90 min1-2 h Setup, laufend20-35 min60-90 min
Participantsdifferent
3-102-61-53-8
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncWorkshop
Outputdifferent
Theme clusters, Insight statements, Opportunity areasOpportunity Solution Tree, Experiment Backlog, Learning LogTest Card with a pre-set thresholdPrioritization Canvas, Hypothesis Backlog
Tagsno overlap
SynthesisQualitativeRoot cause
DiscoveryOutcomesExperimentsOpportunity
ExperimentsValidationDiscoveryHypothesis
ExperimentsPrioritizationDiscoveryHypothesis
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