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Criterion
Affinity Diagramming
UX Research
Affinity Diagramming
Paper illustration of Lean Startup with its method-specific working model.
Innovation
Lean Startup
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Paper illustration of a Lean Canvas with nine fields, notes, and one highlighted learning risk.
Product Strategy
Lean Canvas
Purposedifferent
When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer.For uncertain business assumptions, the method forces the idea into contact with real market reactions early. It separates wishful picture, assumption, and observable behavior, so that learning becomes faster than planning. This translates uncertainty into measurable insight.When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first.When an early product bet still has too many open points, it brings target group, problem, and assumptions into a single view. It condenses the idea so core risks become nameable.
Complexitydifferent
LowMediumMediumMedium
Timedifferent
45–90 minWochen bis Monate je Lernzyklus45-60 min45-90 min
Participantsdifferent
3-102-82-81-6
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Theme clusters, Insight statements, Opportunity areasHypothesis list, MVPs, Learning reports, Pivot or persevere decisionAssumption map, Test backlog, Risk rankingLean Canvas, Core Assumptions, Experiment Backlog
Tagsno overlap
SynthesisQualitativeRoot cause
LeanStartupValidationMVP
AssumptionsRiskExperimentsValidation
StartupLeanAssumptionsBusiness model
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