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Criterion
Affinity Diagramming
UX Research
Affinity Diagramming
A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
Paper illustration: scenarios and architectural decisions are connected to identified risks.
Architecture
ATAM (Architecture Tradeoff Analysis Method)
Architecture Communication Canvas method illustration showing its working structure
Architecture
Architecture Communication Canvas
Purposedifferent
When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer.When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear.ATAM helps teams weigh architecture decisions when quality goals compete. The team considers business goals, stakeholder expectations, and technical decisions together. The evaluation shows which risks need further investigation.The Architecture Communication Canvas plans architecture communication so the right people receive the right message. The method turns technical complexity into deliberate communication design.
Complexitydifferent
LowMediumHighMedium
Timedifferent
45–90 min1-3 hSeveral meetings plus preparation and analysis; total effort depends on scope60-120 min
Participantsdifferent
3-103-10Evaluation team, architects, and relevant stakeholders2-8
Formatdifferent
WorkshopWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Theme clusters, Insight statements, Opportunity areasCustomer Journey Canvas, Pain Points, Experience OpportunitiesPrioritized quality scenarios in a utility tree, Architecture risks with reasoning and assumptions, Sensitivity and trade-off points, Findings report with open investigationsCommunication Canvas, Stakeholder Messages, Architecture Communication Plan
Tagsno overlap
SynthesisQualitativeRoot cause
JourneyCustomerService designCanvas
ArchitectureQualityRiskTradeoffsStakeholders
ArchitectureCommunicationStakeholdersCanvas
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