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| Criterion | ![]() UX Research Affinity Diagramming | ![]() Product Discovery Concierge MVP | ![]() Product Discovery Problem Interview | ![]() UX Research Empathy Mapping |
|---|---|---|---|---|
Purposedifferent | When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer. | When an idea can first fail or grow through genuine hands-on support, it relies on manual work instead of automation. It shows whether user value holds up even under manual execution. | When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution. | When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing. |
Complexitydifferent | Low | Medium | Medium | Low |
Timedifferent | 45–90 min | 1-4 Wochen | 30-60 min je Interview | 30–60 min |
Participantsdifferent | 3-10 | 3-10 Kunden | 5-12 Interviews | 4-8 |
Formatdifferent | Workshop | Workshop + async | Workshop + async | Workshop |
Outputdifferent | Theme clusters, Insight statements, Opportunity areas | Concierge Learnings, Service Blueprint, MVP Risks | Problem Evidence, Risk Notes, Customer Segments | Empathy Map, Assumptions List, Research Gaps |
Tagsno overlap | SynthesisQualitativeRoot cause | MVPValidationServiceDiscovery | DiscoveryInterviewsValidation | SynthesisQualitativeWorkshop |



