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Criterion
Affinity Diagramming
UX Research
Affinity Diagramming
Paper illustration of a Concept Map with concepts and labelled links
Knowledge Modeling
Concept Mapping
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Paper illustration for Knowledge Mapping.
Knowledge Modeling
Knowledge Mapping
Purposedifferent
When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer.Concept Mapping arranges terms and relationships in a network that makes subject-matter connections tangible. It fits when a topic needs to be understood structurally rather than linearly.When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first.Knowledge Mapping makes knowledge, gaps, and transfer paths visible across a field. It fits when expertise should not just exist but also be findable and transferable.
Complexitydifferent
LowMediumMediumMedium
Timedifferent
45–90 min1-2 h45-60 min1-3 h
Participantsdifferent
3-101-82-83-12
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncWorkshop
Outputdifferent
Theme clusters, Insight statements, Opportunity areasConcept Map, Relationship Labels, Knowledge GapsAssumption map, Test backlog, Risk rankingKnowledge Map, Critical Knowledge Areas, Transfer Plan
Tagsno overlap
SynthesisQualitativeRoot cause
KnowledgeConceptsMappingSensemaking
AssumptionsRiskExperimentsValidation
KnowledgeMappingRisk
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