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Criterion
Paper illustration of two considered options leading to a decision record with a marked status and visible consequences.
Architecture
Architecture Decision Record
A paper-based illustration representing Service Blueprint with its core stages and visible working result.
UX Design
Service Blueprinting
Paper illustration of an activity-role table with clear RACI assignments and one highlighted accountable role per activity.
Operations
RACI Matrix
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Purposedifferent
An ADR permanently records an architecture decision with context, trade-offs, and consequence. It creates continuity for later changes because the decision path stays traceable.When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit.With unclear responsibilities across several roles or areas, the method creates unambiguous accountability logic. It reduces friction because decision, execution, contribution, and information become separately visible.When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.
Complexitydifferent
LowHighLowMedium
Timedifferent
15-45 min0.5-2 Tage45-90 min2-4 h
Participantsdifferent
1-36-122-84-10
Formatdifferent
AsyncWorkshopWorkshop + asyncWorkshop
Outputdifferent
ADR File, Decision Log, RationaleService Blueprint, Fail Points, Ownership MapRACI Matrix, Responsibility Map, Decision NotesJourney Map, Pain-point List, Opportunity Backlog
Tagsno overlap
ArchitectureRationaleDocumentationGovernance
Service designOperationsJourneyBlueprint
RolesResponsibilityGovernanceOperations
JourneyServiceService design
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