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Criterion
Paper illustration for ABC Analysis
Operations
ABC Analysis
Paper illustration of a JTBD interview notebook with a decision timeline, forces of change and a concise job hypothesis.
Product Discovery
Jobs to Be Done
Paper illustration of Outcome-Driven Innovation with its method-specific working model.
Product Discovery
Outcome-Driven Innovation
A paper-based illustration representing Kano Model with its core stages and visible working result.
Product Discovery
Kano Model
Purposedifferent
With many similar objects of differing economic significance, the method prioritizes effort by effect. It separates what needs regular steering from what rarely needs attention.When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought.Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs.When features need to be distinguished by their effect on satisfaction, it makes expectations and surprises comparable. It separates basic needs, performance contribution, and delight.
Complexitydifferent
LowMediumHighMedium
Timedifferent
30-60 min1-3 WochenMehrere Wochen1-2 Tage
Participantsdifferent
1-55-12 Interviews2-6 researchers plus sample10-50
Formatdifferent
AsyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
ABC Classification, Focus Rules, Control ListJob Stories, Outcome Statements, Opportunity ListDesired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypothesesKano Matrix, Feature Classes, Priority Themes
Tagsno overlap
PrioritizationOperationsPortfolio
CustomerOutcomesNeeds
OutcomesInnovationResearchQuantitative
SatisfactionPrioritizationCustomer
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