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Selected:A/B TestingPirate Metrics AARRRTest CardLearning Card
Criterion
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
A paper-based illustration representing Pirate Metrics (AARRR) with its core stages and visible working result.
Growth
Pirate Metrics AARRR
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card
Purposedifferent
When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.For products with complex usage paths, overall growth alone is too coarse to reveal bottlenecks. Pirate Metrics breaks the relationship with the product into consecutive stages and shows where the funnel actually leaks.The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success.The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible.
Complexitydifferent
HighMediumLowLow
Timedifferent
1-4 Wochen1-2 h Setup, laufend20-35 min25-40 min
Participantsdifferent
1-62-81-51-5
Formatdifferent
AsyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Experiment results, Decision log, Learning summaryAARRR funnel, Metric baseline, Experiment backlogTest Card with a pre-set thresholdLearning Card with evidence and next action
Tags1 shared
ExperimentsGrowthAnalyticsValidation
GrowthMetricsExperiments
ExperimentsValidationDiscoveryHypothesis
ExperimentsValidationDiscoveryLearning
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