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Criterion
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
A paper-based illustration representing Pirate Metrics (AARRR) with its core stages and visible working result.
Growth
Pirate Metrics AARRR
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Purposedifferent
When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.For products with complex usage paths, overall growth alone is too coarse to reveal bottlenecks. Pirate Metrics breaks the relationship with the product into consecutive stages and shows where the funnel actually leaks.When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.
Complexitydifferent
HighMediumLowMedium
Timedifferent
1-4 Wochen1-2 h Setup, laufend30-60 min1-5 Tage
Participantsdifferent
1-62-81-5Nutzertraffic
Formatdifferent
AsyncWorkshop + asyncWorkshop + asyncAsync
Outputdifferent
Experiment results, Decision log, Learning summaryAARRR funnel, Metric baseline, Experiment backlogCompleted Experiment Canvas, Success MetricClick Data, Interest Signal, Learning Decision
Tags1 shared
ExperimentsGrowthAnalyticsValidation
GrowthMetricsExperiments
ExperimentsValidationDiscoveryHypothesis
ValidationExperimentsDemandDiscovery
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