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| Criterion | ![]() Growth A/B Testing | ![]() Product Discovery Assumption Mapping | ![]() Architecture Software Architecture Canvas | ![]() Architecture Architecture Inception Canvas |
|---|---|---|---|---|
Purposedifferent | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. | The Software Architecture Canvas reduces a system to the most important architecture decisions, constraints, and interfaces. It is useful when teams need a resilient overall picture quickly. | The Architecture Inception Canvas bundles the first architecture questions into a compact decision picture. It fits when an initiative is still in motion but still needs clear guardrails. |
Complexitydifferent | High | Medium | Low | Low |
Timedifferent | 1-4 Wochen | 45-60 min | 1-2 h | 1-2 h |
Participantsdifferent | 1-6 | 2-8 | 3-10 | 3-8 |
Formatdifferent | Async | Workshop + async | Workshop | Workshop |
Outputdifferent | Experiment results, Decision log, Learning summary | Assumption map, Test backlog, Risk ranking | Architecture Canvas, Goals, Constraints, Quality Attributes | Inception Canvas, Risks, Goal List, Open Questions |
Tagsno overlap | ExperimentsGrowthAnalyticsValidation | AssumptionsRiskExperimentsValidation | CanvasArchitectureAlignmentWorkshop | AlignmentArchitectureCanvas |



