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Criterion
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Paper illustration for Dot Estimation.
Facilitation
Dot Estimation
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Purposedifferent
When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first.When size or effort can only be estimated roughly, Dot Estimation condenses the group's experience into a quick range. It turns individual contributions into a visible selection. The result is captured as an Effort Heatmap, Risk Signals, and Discussion Targets.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.
Complexitydifferent
HighMediumLowLow
Timedifferent
1-4 Wochen45-60 min5-20 min1-5 Tage
Participantsdifferent
1-62-83-20Nutzertraffic
Formatdifferent
AsyncWorkshop + asyncWorkshopAsync
Outputdifferent
Experiment results, Decision log, Learning summaryAssumption map, Test backlog, Risk rankingEffort Heatmap, Risk Signals, Discussion TargetsInterest Metrics, Conversion Signal, Learning Note
Tagsno overlap
ExperimentsGrowthAnalyticsValidation
AssumptionsRiskExperimentsValidation
EstimationEffortRisk
ValidationExperimentsDemandGrowth
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