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| Criterion |  Product Discovery Working Backwards |  Product Strategy SMART Goals |  UX Research HEART Framework |  Product Strategy Counter Metrics |
|---|---|---|---|---|
Purposedifferent | When the target state and benefit need to be clear first, it thinks backward from the desired outcome into the product logic. It sharpens vision, objections, and value proposition before elaboration. | When goals are formulated too generally, it brings measurability, direction, and timing into shape. It prevents intentions from staying without clear verification. | Helps clarify observations, needs, and patterns in concrete terms. It groups observations into patterns, questions, and decisions. The result is captured as a HEART-GSM table and dashboard. | When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions. |
Complexitydifferent | Medium | Low | Medium | Low |
Timedifferent | 4-8 h, mehrere Iterationen | 15-30 min | 120 min initial, dann laufend | 30-60 min |
Participantsdifferent | 2-6 | 1-8 | 3-6 | 2-6 |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Future Press Release, FAQ, Vision Statement | SMART Goal, Measurement Note, Deadline | HEART-GSM Table, Dashboard | Counter Metric List, Guardrail Definitions |
Tagsno overlap | VisionNarrativeAlignment | GoalsPlanningMeasurementAlignment | MetricsUX researchMeasurementSatisfaction | MetricsMeasurementStrategyExperiments |