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Criterion
Paper illustration of Working Backwards with its method-specific working model.
Product Discovery
Working Backwards
A paper-based illustration representing Pirate Metrics (AARRR) with its core stages and visible working result.
Growth
Pirate Metrics AARRR
Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
Paper illustration of Goal Question Metric with its method-specific working model.
Engineering
Goal Question Metric
Purposedifferent
When the target state and benefit need to be clear first, it thinks backward from the desired outcome into the product logic. It sharpens vision, objections, and value proposition before elaboration.For products with complex usage paths, overall growth alone is too coarse to reveal bottlenecks. Pirate Metrics breaks the relationship with the product into consecutive stages and shows where the funnel actually leaks.When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions.Helps clarify technical problems, hypotheses, and next steps in concrete terms. It breaks a technical problem into testable parts. The result is captured as a GQM table and metric briefs.
Complexitydifferent
MediumMediumLowMedium
Timedifferent
4-8 h, mehrere Iterationen1-2 h Setup, laufend30-60 min90-180 min
Participantsdifferent
2-62-82-63-6
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop
Outputdifferent
Future Press Release, FAQ, Vision StatementAARRR funnel, Metric baseline, Experiment backlogCounter Metric List, Guardrail DefinitionsGQM Table, Metric Profiles
Tagsno overlap
VisionNarrativeAlignment
GrowthMetricsExperiments
MetricsMeasurementStrategyExperiments
MetricsMeasurementEngineeringAlignment
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