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Criterion
Paper illustration of a participant using a prototype while an observer takes notes beside a highlighted usability issue.
UX Research
Usability Testing
Empathy Mapping
UX Research
Empathy Mapping
Paper illustration showing three sorted card stacks and an open question about a possible group.
UX Research
Card Sorting
Affinity Diagramming
UX Research
Affinity Diagramming
Purposedifferent
When a product is built but people get stuck on tasks, usability testing shows the friction at concrete points. Observed use instead of self-report makes visible where orientation, understanding, or interaction breaks down.When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing.When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations.When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer.
Complexitydifferent
MediumLowLowLow
Timedifferent
1-2 h je Session30–60 min20-45 min45–90 min
Participantsdifferent
Based on research question4-8Based on research question3-10
Formatdifferent
Workshop + asyncWorkshopWorkshop + asyncWorkshop
Outputdifferent
Usability Issues, Severity List, RecommendationsEmpathy Map, Assumptions List, Research GapsContent groups, Label set, IA hypothesesTheme clusters, Insight statements, Opportunity areas
Tagsno overlap
ValidationUXPrototype
SynthesisQualitativeWorkshop
Information architectureNavigationStructure
SynthesisQualitativeRoot cause
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