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Criterion
Paper illustration of a branching category tree with a highlighted search path and possible dead ends.
UX Research
Tree Testing
First-click Testing method illustration showing its working structure
UX Research
First-click Testing
Paper matrix with seven SCAMPER rows, operator prompts and variations for a course portal.
Innovation
SCAMPER
A paper-based illustration representing Brainstorming with its core stages and visible working result.
Innovation
Brainstorming
Purposedifferent
When a navigation exists but search paths still fail, tree testing checks findability without visual distraction. The method shows whether labels, levels, and paths really lead to the intended destination.When users immediately turn the wrong way on a screen or wireframe, first click testing checks initial orientation at high speed. The first click shows early whether expectation, labeling, and wayfinding fit together.For an existing solution under pressure to change, the method deliberately opens space for systematic variants. It directs attention to rebuilding, combining, and repurposing rather than only new basic ideas. This produces concrete evolution paths for products, offerings, or workflows.When a team faces an open question with many obvious directions, the method first creates breadth instead of premature commitment. It separates idea flow from evaluation and makes lines of thought visible, creating a pool for selection and further development.
Complexitydifferent
MediumLowLowLow
Timedifferent
1-2 Tage1-2 Tage30-60 min30-60 min
Participantsdifferent
Based on research question10-302-104-12
Formatdifferent
AsyncAsyncWorkshopWorkshop
Outputdifferent
Findability Metrics, Path Analysis, Revised IAClick Heatmap, Success Rate, Design RecommendationsSCAMPER Idea List, Concept Shortlist, Variation NotesIdea pool, Theme clusters, Shortlist
Tagsno overlap
Information architectureNavigationFindability
UXNavigationFindabilityValidation
BrainstormingIdeationCreativityReframingInnovation
BrainstormingIdeationCreativityWorkshopDivergence
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