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Criterion
Paper illustration of a branching category tree with a highlighted search path and possible dead ends.
UX Research
Tree Testing
Paper illustration showing three sorted card stacks and an open question about a possible group.
UX Research
Card Sorting
Paper illustration of the Lotus Blossom working structure.
Innovation
Lotus Blossom
A paper-based illustration representing Brainstorming with its core stages and visible working result.
Innovation
Brainstorming
Purposedifferent
When a navigation exists but search paths still fail, tree testing checks findability without visual distraction. The method shows whether labels, levels, and paths really lead to the intended destination.When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations.When a central question feels too large, the method breaks it into neighboring topic fields with their own depth of ideation. It holds structure and openness at the same time, so adjacent perspectives don't get lost. This grows an idea space out of a core problem.When a team faces an open question with many obvious directions, the method first creates breadth instead of premature commitment. It separates idea flow from evaluation and makes lines of thought visible, creating a pool for selection and further development.
Complexitydifferent
MediumLowLowLow
Timedifferent
1-2 Tage20-45 min45-90 min30-60 min
Participantsdifferent
Based on research questionBased on research question3-104-12
Formatdifferent
AsyncWorkshop + asyncWorkshopWorkshop
Outputdifferent
Findability Metrics, Path Analysis, Revised IAContent groups, Label set, IA hypothesesLotus Diagram, Idea Themes, ShortlistIdea pool, Theme clusters, Shortlist
Tagsno overlap
Information architectureNavigationFindability
Information architectureNavigationStructure
BrainstormingIdeationCreativityDivergenceWorkshop
BrainstormingIdeationCreativityWorkshopDivergence
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