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Criterion
Paper illustration for TOWS Matrix.
Business Strategy
TOWS Matrix
Paper illustration for Decision Framing Workshop.
Decision Making
Decision Framing Workshop
Paper illustration of KPI Tree with its method-specific working model.
Product Strategy
KPI Tree
Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
Purposedifferent
The TOWS Matrix connects internal strengths and weaknesses with external opportunities and threats into action-oriented strategies. It goes a step further than a pure stocktaking.When a decision is poorly framed, even good answers deliver little value. A Decision Framing Workshop sharpens the problem, goal, and boundaries before the actual weighing begins.When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list.When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions.
Complexitydifferent
MediumMediumMediumLow
Timedifferent
1-2 h60-120 min90-180 min initial, dann laufend30-60 min
Participantsdifferent
3-104-103-82-6
Formatdifferent
WorkshopWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
TOWS Matrix, Strategic Options, Priority ActionsDecision Frame, Decision Question, Criteria List, Evidence PlanKPI Tree, Owner ListCounter Metric List, Guardrail Definitions
Tagsno overlap
StrategyAnalysisOptions
Decision framingAlignmentCriteriaOptions
MetricsStrategyAlignmentMeasurement
MetricsMeasurementStrategyExperiments
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