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| Criterion |  Business Strategy TOWS Matrix |  Product Strategy Counter Metrics |  Product Strategy KPI Tree |  Decision Making Decision Framing Workshop |
|---|---|---|---|---|
Purposedifferent | The TOWS Matrix connects internal strengths and weaknesses with external opportunities and threats into action-oriented strategies. It goes a step further than a pure stocktaking. | When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions. | When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list. | When a decision is poorly framed, even good answers deliver little value. A Decision Framing Workshop sharpens the problem, goal, and boundaries before the actual weighing begins. |
Complexitydifferent | Medium | Low | Medium | Medium |
Timedifferent | 1-2 h | 30-60 min | 90-180 min initial, dann laufend | 60-120 min |
Participantsdifferent | 3-10 | 2-6 | 3-8 | 4-10 |
Formatdifferent | Workshop | Workshop + async | Workshop + async | Workshop |
Outputdifferent | TOWS Matrix, Strategic Options, Priority Actions | Counter Metric List, Guardrail Definitions | KPI Tree, Owner List | Decision Frame, Decision Question, Criteria List, Evidence Plan |
Tagsno overlap | StrategyAnalysisOptions | MetricsMeasurementStrategyExperiments | MetricsStrategyAlignmentMeasurement | Decision framingAlignmentCriteriaOptions |