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Criterion
Surveys method illustration showing its working structure
UX Research
Surveys
Paper illustration for TRIZ
Innovation
TRIZ
Paper illustration of the Morphological Analysis working structure.
Innovation
Morphological Analysis
Paper matrix with seven SCAMPER rows, operator prompts and variations for a course portal.
Innovation
SCAMPER
Purposedifferent
When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal.For technical contradictions or trade-offs, the method looks for solutions that resolve opposing requirements at the same time. It translates limits into an explicit picture of conflict that becomes workable. This produces not just compromises but more elegant principles.For a search for solutions with many degrees of freedom, a grid emerges for systematic combinations. The method separates features, variants, and exclusion criteria, so the space gets explored deliberately.For an existing solution under pressure to change, the method deliberately opens space for systematic variants. It directs attention to rebuilding, combining, and repurposing rather than only new basic ideas. This produces concrete evolution paths for products, offerings, or workflows.
Complexitydifferent
MediumHighMediumLow
Timedifferent
3-14 Tage1-4 h1-3 h30-60 min
Participantsdifferent
50+2-82-82-10
Formatdifferent
AsyncWorkshop + asyncWorkshop + asyncWorkshop
Outputdifferent
Survey Results, Charts, Segment InsightsContradiction Statement, Inventive Principles, Solution ConceptsMorphological Box, Concept Combinations, Idea ShortlistSCAMPER Idea List, Concept Shortlist, Variation Notes
Tagsno overlap
QuantitativeResearchValidation
InnovationProblem solvingContradictionsCreativity
IdeationInnovationCreativity
BrainstormingIdeationCreativityReframingInnovation
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