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Criterion
Surveys method illustration showing its working structure
UX Research
Surveys
Paper matrix with seven SCAMPER rows, operator prompts and variations for a course portal.
Innovation
SCAMPER
Paper illustration for Contradiction Analysis.
Innovation
Contradiction Analysis
Paper illustration for TRIZ
Innovation
TRIZ
Purposedifferent
When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal.For an existing solution under pressure to change, the method deliberately opens space for systematic variants. It directs attention to rebuilding, combining, and repurposing rather than only new basic ideas. This produces concrete evolution paths for products, offerings, or workflows.When a system should improve while another measure suffers as a result, the method makes the underlying conflict precisely formulable. It separates the desired effect from its side effect. This makes solutions possible that address the contradiction deliberately instead of half-heartedly.For technical contradictions or trade-offs, the method looks for solutions that resolve opposing requirements at the same time. It translates limits into an explicit picture of conflict that becomes workable. This produces not just compromises but more elegant principles.
Complexitydifferent
MediumLowMediumHigh
Timedifferent
3-14 Tage30-60 min60-120 min1-4 h
Participantsdifferent
50+2-102-82-8
Formatdifferent
AsyncWorkshopWorkshopWorkshop + async
Outputdifferent
Survey Results, Charts, Segment InsightsSCAMPER Idea List, Concept Shortlist, Variation NotesContradiction Statement, Abstraction Notes, Solution Principles, Concept IdeasContradiction Statement, Inventive Principles, Solution Concepts
Tagsno overlap
QuantitativeResearchValidation
BrainstormingIdeationCreativityReframingInnovation
ContradictionsInnovationProblem solving
InnovationProblem solvingContradictionsCreativity
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