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Criterion
Paper illustration of Strategy Map with its method-specific working model.
Business Strategy
Strategy Map
A paper-based illustration representing North Star Metric with its core stages and visible working result.
Growth
North Star Metric
Paper scorecard with four perspectives, connected objective cards and columns for measures, targets and initiatives.
Business Strategy
Balanced Scorecard
Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
Purposedifferent
A Strategy Map translates strategy into a few connected objectives across perspectives such as finance, customers, processes, and learning. This makes visible which capabilities and activities are meant to drive which results.When product teams track many metrics, the view of the actual customer outcome easily gets lost. A North Star Metric bundles growth, usage, and value contribution into one signal that makes the system's direction visible.Balanced Scorecard translates strategy into a few interconnected perspectives and metrics. It holds impact, steering, and learning together in daily work instead of narrowing strategy down to financial figures.When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions.
Complexitydifferent
MediumMediumHighLow
Timedifferent
2-4 h workshop plus review1-2 hHalber Tag bis mehrere Wochen30-60 min
Participantsdifferent
4-103-84-122-6
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Strategy Map, Objective Set, Cause-Effect HypothesesNorth Star metric, Input metric tree, Measurement cadenceBalanced Scorecard, Strategic Measures, Initiative MapCounter Metric List, Guardrail Definitions
Tagsno overlap
AlignmentExecutionGoalsCausality
GrowthMetricsAlignmentRetention
StrategyMetricsExecution
MetricsMeasurementStrategyExperiments
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