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| Criterion | ![]() Product Discovery Solution Interview | ![]() Product Discovery Smoke Test | ![]() Business Strategy Ansoff Matrix | ![]() Product Strategy Counter Metrics |
|---|---|---|---|---|
Purposedifferent | When a solution idea is already on the table, it checks how it is understood and evaluated. It looks for resonance, objections, and missing fit early in the conversation. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions. |
Complexitydifferent | Medium | Low | Low | Low |
Timedifferent | 30-60 min je Interview | 1-5 Tage | 45-90 min | 30-60 min |
Participantsdifferent | 5-10 Interviews | Nutzertraffic | 2-8 | 2-6 |
Formatdifferent | Workshop + async | Async | Workshop + async | Workshop + async |
Outputdifferent | Solution Feedback, Objection List, Validation Notes | Interest Metrics, Conversion Signal, Learning Note | Ansoff Matrix, Growth Options, Risk Notes | Counter Metric List, Guardrail Definitions |
Tagsno overlap | ValidationInterviewsPrototype | ValidationExperimentsDemandGrowth | GrowthStrategyMarketPortfolio | MetricsMeasurementStrategyExperiments |



