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Criterion
Paper illustration for Solution Interview
Product Discovery
Solution Interview
Paper illustration of Porter’s five competitive forces
Business Strategy
Porter Five Forces
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Purposedifferent
When a solution idea is already on the table, it checks how it is understood and evaluated. It looks for resonance, objections, and missing fit early in the conversation.Porter Five Forces analyzes the forces that shape competitive pressure and profitability in a market. The view of market structure goes beyond individual competitors and reveals systemic pressure points.When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.
Complexitydifferent
MediumMediumMediumLow
Timedifferent
30-60 min je Interview1-3 h30-60 min je Interview45-90 min
Participantsdifferent
5-10 Interviews2-85-12 Interviews2-8
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Solution Feedback, Objection List, Validation NotesFive Forces Analysis, Competitive Risks, Strategic OptionsProblem Evidence, Risk Notes, Customer SegmentsAnsoff Matrix, Growth Options, Risk Notes
Tagsno overlap
ValidationInterviewsPrototype
StrategyCompetitionMarket
DiscoveryInterviewsValidation
GrowthStrategyMarketPortfolio
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