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| Criterion |  Product Discovery Smoke Test |  Business Strategy Ansoff Matrix |  Business Strategy 5-Minuten VC-Check |  Business Strategy Porter Five Forces |
|---|---|---|---|---|
Purposedifferent | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | The 5-Minute VC Check clarifies opportunities and strategic options at the earliest idea stage. It compares problem quality, customer willingness to pay, alternatives, differentiation, and market potential, and captures the result as a VC-check note, go/sharpen/park decision, and risk list. | Porter Five Forces analyzes the forces that shape competitive pressure and profitability in a market. The view of market structure goes beyond individual competitors and reveals systemic pressure points. |
Complexitydifferent | Low | Low | Low | Medium |
Timedifferent | 1-5 Tage | 45-90 min | 5-15 min | 1-3 h |
Participantsdifferent | Nutzertraffic | 2-8 | 1-5 | 2-8 |
Formatdifferent | Async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Interest Metrics, Conversion Signal, Learning Note | Ansoff Matrix, Growth Options, Risk Notes | VC-check note, Go/sharpen/park decision, Risk and assumption list, Next validation step | Five Forces Analysis, Competitive Risks, Strategic Options |
Tagsno overlap | ValidationExperimentsDemandGrowth | GrowthStrategyMarketPortfolio | StartupValidationCompetition | StrategyCompetitionMarket |