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Criterion
Paper objective sheet with five SMART fields, baseline, target, owner, deadline and a complete result statement.
Product Strategy
SMART Goals
A paper-based illustration representing Pirate Metrics (AARRR) with its core stages and visible working result.
Growth
Pirate Metrics AARRR
A paper-based illustration representing North Star Metric with its core stages and visible working result.
Growth
North Star Metric
Purposedifferent
When goals are formulated too generally, it brings measurability, direction, and timing into shape. It prevents intentions from staying without clear verification.For products with complex usage paths, overall growth alone is too coarse to reveal bottlenecks. Pirate Metrics breaks the relationship with the product into consecutive stages and shows where the funnel actually leaks.When product teams track many metrics, the view of the actual customer outcome easily gets lost. A North Star Metric bundles growth, usage, and value contribution into one signal that makes the system's direction visible.
Complexitydifferent
LowMediumMedium
Timedifferent
15-30 min1-2 h Setup, laufend1-2 h
Participantsdifferent
1-82-83-8
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
SMART Goal, Measurement Note, DeadlineAARRR funnel, Metric baseline, Experiment backlogNorth Star metric, Input metric tree, Measurement cadence
Tagsno overlap
GoalsPlanningMeasurementAlignment
GrowthMetricsExperiments
GrowthMetricsAlignmentRetention
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
Paper illustration of Goal Question Metric with its method-specific working model.
Engineering
Goal Question Metric
Paper illustration of KPI Tree with its method-specific working model.
Product Strategy
KPI Tree
A paper-based illustration representing OKRs with its core stages and visible working result.
Product Strategy
OKRs