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Criterion
Paper objective sheet with five SMART fields, baseline, target, owner, deadline and a complete result statement.
Product Strategy
SMART Goals
A paper-based illustration representing OKRs with its core stages and visible working result.
Product Strategy
OKRs
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Paper illustration of KPI Tree with its method-specific working model.
Product Strategy
KPI Tree
Purposedifferent
When goals are formulated too generally, it brings measurability, direction, and timing into shape. It prevents intentions from staying without clear verification.When strategic direction needs to become measurable, it connects ambition with checkable results. It makes goals connectable to focus and review.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list.
Complexitydifferent
LowMediumMediumMedium
Timedifferent
15-30 min1-2 h Setup45-90 min90-180 min initial, dann laufend
Participantsdifferent
1-82-203-83-8
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
SMART Goal, Measurement Note, DeadlineOKR set, Measurement plan, Review cadenceImpact Map, Outcome Hypotheses, Delivery OptionsKPI Tree, Owner List
Tagsno overlap
GoalsPlanningMeasurementAlignment
GoalsAlignmentOutcomesMeasurement
OutcomesStrategyBehaviorPlanning
MetricsStrategyAlignmentMeasurement
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