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| Criterion |  Delivery Shape Up |  UX Research Empathy Mapping |  Facilitation Storytelling |  UX Research Affinity Diagramming |
|---|---|---|---|---|
Purposedifferent | Shape Up helps clarify scope, sequence, and delivery flow. It makes work boundaries and decisions explicit and captures results as pitches, bet-table decisions, and hill charts. | When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing. | When an insight needs to have an effect, storytelling translates dry facts into a comprehensible development. It combines context, tension, and consequence into a form that people remember and pass on more easily. | When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer. |
Complexitydifferent | Medium | Low | Medium | Low |
Timedifferent | 6 Wochen Cycle + 2 Wochen Cool-Down | 30–60 min | 45-120 min | 45–90 min |
Participantsdifferent | 2-4 pro Pitch | 4-8 | 1-6 | 3-10 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop |
Outputdifferent | Pitches, Bet-table decisions, Hill charts, Cooldown outcomes | Empathy Map, Assumptions List, Research Gaps | Narrative Outline, Key Message, Story Arc | Theme clusters, Insight statements, Opportunity areas |
Tagsno overlap | PlanningDeliveryAutonomy | SynthesisQualitativeWorkshop | CommunicationNarrativeStakeholdersFacilitation | SynthesisQualitativeRoot cause |