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Criterion
Paper illustration of Shape Up with its method-specific working model.
Delivery
Shape Up
Paper illustration for Communication Plan
Delivery
Communication Plan
Paper illustration of Outcome-Driven Innovation with its method-specific working model.
Product Discovery
Outcome-Driven Innovation
Design Thinking as a learning loop: an observation notebook, a focused problem statement, different idea sketches, a cardboard prototype and user-test notes. Feedback leads to new understanding.
Innovation
Design Thinking
Purposedifferent
Shape Up helps clarify scope, sequence, and delivery flow. It makes work boundaries and decisions explicit and captures results as pitches, bet-table decisions, and hill charts.When many people need to be informed in parallel and messages would otherwise arrive unevenly or too late, a Communication Plan orders communication reliably. Channels, audiences, and cadences interlock so important information doesn't get lost.Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs.For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service.
Complexitydifferent
MediumLowHighHigh
Timedifferent
6 Wochen Cycle + 2 Wochen Cool-Down45-90 minMehrere Wochen1 Tag bis mehrere Wochen
Participantsdifferent
2-4 pro Pitch2-62-6 researchers plus sample4-10
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop
Outputdifferent
Pitches, Bet-table decisions, Hill charts, Cooldown outcomesCommunication Plan, Channel Matrix, Message CadenceDesired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypothesesProblem Statement, Prototype, Test Learnings
Tagsno overlap
PlanningDeliveryAutonomy
CommunicationStakeholdersDeliveryPlanning
OutcomesInnovationResearchQuantitative
InnovationPrototypeResearch
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