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Criterion
Paper illustration of Shape Up with its method-specific working model.
Delivery
Shape Up
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration for Communication Plan
Delivery
Communication Plan
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Purposedifferent
Shape Up helps clarify scope, sequence, and delivery flow. It makes work boundaries and decisions explicit and captures results as pitches, bet-table decisions, and hill charts.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.When many people need to be informed in parallel and messages would otherwise arrive unevenly or too late, a Communication Plan orders communication reliably. Channels, audiences, and cadences interlock so important information doesn't get lost.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.
Complexitydifferent
MediumLowLowMedium
Timedifferent
6 Wochen Cycle + 2 Wochen Cool-Down45-90 min45-90 min45-90 min
Participantsdifferent
2-4 pro Pitch2-82-63-8
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop
Outputdifferent
Pitches, Bet-table decisions, Hill charts, Cooldown outcomesAnsoff Matrix, Growth Options, Risk NotesCommunication Plan, Channel Matrix, Message CadenceImpact Map, Outcome Hypotheses, Delivery Options
Tagsno overlap
PlanningDeliveryAutonomy
GrowthStrategyMarketPortfolio
CommunicationStakeholdersDeliveryPlanning
OutcomesStrategyBehaviorPlanning
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