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| Criterion |  Delivery Shape Up |  Business Strategy Ansoff Matrix |  Product Discovery Assumption Mapping |  Product Discovery Smoke Test |
|---|---|---|---|---|
Purposedifferent | Shape Up helps clarify scope, sequence, and delivery flow. It makes work boundaries and decisions explicit and captures results as pitches, bet-table decisions, and hill charts. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. |
Complexitydifferent | Medium | Low | Medium | Low |
Timedifferent | 6 Wochen Cycle + 2 Wochen Cool-Down | 45-90 min | 45-60 min | 1-5 Tage |
Participantsdifferent | 2-4 pro Pitch | 2-8 | 2-8 | Nutzertraffic |
Formatdifferent | Workshop + async | Workshop + async | Workshop + async | Async |
Outputdifferent | Pitches, Bet-table decisions, Hill charts, Cooldown outcomes | Ansoff Matrix, Growth Options, Risk Notes | Assumption map, Test backlog, Risk ranking | Interest Metrics, Conversion Signal, Learning Note |
Tagsno overlap | PlanningDeliveryAutonomy | GrowthStrategyMarketPortfolio | AssumptionsRiskExperimentsValidation | ValidationExperimentsDemandGrowth |