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Criterion
A paper-based illustration representing Service Blueprint with its core stages and visible working result.
UX Design
Service Blueprinting
Paper illustration of KPI Tree with its method-specific working model.
Product Strategy
KPI Tree
Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
Paper scorecard with four perspectives, connected objective cards and columns for measures, targets and initiatives.
Business Strategy
Balanced Scorecard
Purposedifferent
When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit.When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list.When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions.Balanced Scorecard translates strategy into a few interconnected perspectives and metrics. It holds impact, steering, and learning together in daily work instead of narrowing strategy down to financial figures.
Complexitydifferent
HighMediumLowHigh
Timedifferent
0.5-2 Tage90-180 min initial, dann laufend30-60 minHalber Tag bis mehrere Wochen
Participantsdifferent
6-123-82-64-12
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Service Blueprint, Fail Points, Ownership MapKPI Tree, Owner ListCounter Metric List, Guardrail DefinitionsBalanced Scorecard, Strategic Measures, Initiative Map
Tagsno overlap
Service designOperationsJourneyBlueprint
MetricsStrategyAlignmentMeasurement
MetricsMeasurementStrategyExperiments
StrategyMetricsExecution
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