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Criterion
A paper-based illustration representing Service Blueprint with its core stages and visible working result.
UX Design
Service Blueprinting
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Paper illustration of KPI Tree with its method-specific working model.
Product Strategy
KPI Tree
Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
Purposedifferent
When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list.When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions.
Complexitydifferent
HighMediumMediumLow
Timedifferent
0.5-2 Tage1-2 h90-180 min initial, dann laufend30-60 min
Participantsdifferent
6-124-123-82-6
Formatdifferent
WorkshopWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Service Blueprint, Fail Points, Ownership MapAlignment Map, Open Issues, Decision QuestionsKPI Tree, Owner ListCounter Metric List, Guardrail Definitions
Tagsno overlap
Service designOperationsJourneyBlueprint
AlignmentStakeholdersStrategyFacilitation
MetricsStrategyAlignmentMeasurement
MetricsMeasurementStrategyExperiments
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