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Criterion
Scenario Planning method illustration showing its working structure
Business Strategy
Scenario Planning
A paper-based illustration representing North Star Metric with its core stages and visible working result.
Growth
North Star Metric
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Purposedifferent
Scenario Planning opens the view to several plausible futures instead of a single forecast. The method protects strategies from depending on too narrow an expected path.When product teams track many metrics, the view of the actual customer outcome easily gets lost. A North Star Metric bundles growth, usage, and value contribution into one signal that makes the system's direction visible.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.
Complexitydifferent
HighMediumLowMedium
Timedifferent
0.5-2 Tage1-2 h45-90 min1-2 h
Participantsdifferent
4-123-82-84-12
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncWorkshop
Outputdifferent
Scenario Set, Strategic Implications, Robust OptionsNorth Star metric, Input metric tree, Measurement cadenceAnsoff Matrix, Growth Options, Risk NotesAlignment Map, Open Issues, Decision Questions
Tagsno overlap
StrategyUncertaintyPlanning
GrowthMetricsAlignmentRetention
GrowthStrategyMarketPortfolio
AlignmentStakeholdersStrategyFacilitation
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